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UK SOFTWARE PROFILE

Zadarma

Zadarma combines cloud telephony, country-specific numbers and programmable call events. HubSpot integration records calls against contacts and tickets. Speech recognition and a separate knowledge-based voice agent extend the workflow. Number verification, usage charges and recording policy need checking for the deployment country.

Evidence checked 20 Oct 2026 ยท Product-level research, not a hands-on review

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One product. Different jobs.

Each score uses that category's criteria. Compare products within a category, rather than comparing scores across unrelated tasks.

Pricing & practicalities

Model your total cost โ†—

Published starting point

Request pricing

Standard / Office ยท team plus numbers/usage ยท usage billing
VAT basis not stated

Regional packages and payment periods vary. Standard has no package fee but numbers/calls and inactive-account PBX conditions apply; obtain a country-specific quote.

Check current price โ†—

Consider before choosing

  • Numbers and outbound usage can cost extra.
  • Free-PBX availability has balance top-up conditions.
  • Holiday exceptions, emergency locations and granular recording retention need verification.

Connected workflows

  • HubSpot
  • Microsoft Teams
  • Salesforce
  • Zoho
  • Zendesk

Confirm the integration's direction, permissions, plan and sync behaviour with the supplier.

Plans and feature boundaries

The feature score covers the product across documented plans. This table shows package differences; it does not mean every scored feature is included in the starting price.

PlanPublished priceDocumented inclusionsLimits and conditions
Standard
Plan source โ†—
Confirm price
usage ยท Confirm billing unit in source
  • PBX
  • CRM integrations
5 PBX/CRM users; number and calling costs separate.
Office
Plan source โ†—
Confirm price
quote ยท Confirm billing unit in source
  • Expanded recording storage
  • Included recognition allowance
10 users; number/minute allowances vary by region.
Corporation
Plan source โ†—
Confirm price
quote ยท Confirm billing unit in source
  • Larger number/minute and recording allowances
20 users; regional allowance.

BEHIND THE AI CLAIM

AI capabilities

A knowledge-based voice agent handles enquiries and transfers callers; speech analytics transcribes recorded conversations.

Documented capabilities

  • Voice answers
  • Human handoff
  • Call transcription

Plans, limits & questions

  • Voice cost varies by model/language.
  • Speech recognition is metered.
  • Generative call summaries were not established.
AI evidence โ†—

Feature-by-feature evidence

Cloud phone systems โ€” 20 scored checks

Inside the feature comparison

โœ“ Supported ยท โ— Limited ยท โˆ’ Not supported ยท ? Not verified

Cloud phone systems: feature evidence and contribution to the score
Capability & demo questionZadarma65โ€“100/100 documented fit
Core workflowDocumented UK business calling5.0 points available
Ask in the demo

Place and receive a UK business call using the proposed service.

โœ“ Supported

UK local/mobile numbers and outbound tariffs.

5.0 / 5.0 pointsEvidence โ†—
Core workflowDesktop and mobile calling5.0 points available
Ask in the demo

Move between desktop and mobile calling with the same business identity.

โœ“ Supported

Desktop and mobile calling.

5.0 / 5.0 pointsEvidence โ†—
Core workflowOpening-hours and call routing5.0 points available
Ask in the demo

Route calls differently inside and outside business hours.

โœ“ Supported

Conditional forwarding.

5.0 / 5.0 pointsEvidence โ†—
Core workflowAuto-attendant menus5.0 points available
Ask in the demo

Build a caller menu and test each branch.

โœ“ Supported

IVR menus.

5.0 / 5.0 pointsEvidence โ†—
Core workflowCall queues or ring groups5.0 points available
Ask in the demo

Call a busy team and inspect queuing or overflow behaviour.

โœ“ Supported

Call queues.

5.0 / 5.0 pointsEvidence โ†—
Core workflowBusiness voicemail5.0 points available
Ask in the demo

Leave a message and retrieve it as the intended user.

โœ“ Supported

Voicemail.

5.0 / 5.0 pointsEvidence โ†—
Core workflowCalling analytics5.0 points available
Ask in the demo

Report call volumes and missed calls for a team.

โœ“ Supported

Call statistics.

5.0 / 5.0 pointsEvidence โ†—
Workflow depthExisting-number porting5.0 points available
Ask in the demo

Show the documented UK porting process and required information.

? Not verified

Not established in the reviewed documentation.

0.0โ€“5.0 / 5.0 pointsEvidence โ†—
Workflow depthCall recording5.0 points available
Ask in the demo

Record a permitted call and retrieve it with an authorised account.

? Not verified

Call recording; access/retention needs demo.

0.0โ€“5.0 / 5.0 pointsEvidence โ†—
Workflow depthCRM-connected calling5.0 points available
Ask in the demo

Match a caller to a CRM record and log the call.

โœ“ Supported

HubSpot contact/ticket call history.

5.0 / 5.0 pointsEvidence โ†—
Workflow depthMulti-site administration5.0 points available
Ask in the demo

Manage a second location with separate users and routing.

โœ“ Supported

Distributed branches share a PBX.

5.0 / 5.0 pointsEvidence โ†—
Workflow depthAdministrative role controls5.0 points available
Ask in the demo

Give a local administrator limited rights and test their access.

? Not verified

Not established in the reviewed documentation.

0.0โ€“5.0 / 5.0 pointsEvidence โ†—
Workflow depthCall continuity or failover5.0 points available
Ask in the demo

Make the primary connection unavailable and demonstrate the fallback route.

? Not verified

Forwarding documented; failure-trigger behaviour unverified.

0.0โ€“5.0 / 5.0 pointsEvidence โ†—
Workflow depthEmergency calling configuration5.0 points available
Ask in the demo

Inspect emergency-calling location settings for office and remote users.

? Not verified

Not established in the reviewed documentation.

0.0โ€“5.0 / 5.0 pointsEvidence โ†—
Workflow depthLive call supervision5.0 points available
Ask in the demo

Demonstrate authorised monitoring, whisper or supervisor intervention.

โœ“ Supported

Monitoring, barge-in and whisper.

5.0 / 5.0 pointsEvidence โ†—
Workflow depthMicrosoft Teams voice connection5.0 points available
Ask in the demo

Show the documented Teams calling connection and licensing dependency.

? Not verified

Teams calling connection; license prerequisites need confirmation.

0.0โ€“5.0 / 5.0 pointsEvidence โ†—
Workflow depthRecording retention controls5.0 points available
Ask in the demo

Set a recording retention rule and inspect the deletion or export process.

? Not verified

Not established in the reviewed documentation.

0.0โ€“5.0 / 5.0 pointsEvidence โ†—
AIAI call transcription5.0 points available
Ask in the demo

Transcribe a permitted live or recorded call and check its accuracy.

โœ“ Supported

Metered call recognition.

5.0 / 5.0 pointsEvidence โ†—
AIAI caller handling5.0 points available
Ask in the demo

Have an AI voice agent handle an enquiry and hand over to a person.

โœ“ Supported

Knowledge-based answers and human transfer.

5.0 / 5.0 pointsEvidence โ†—
AIAI call insights or coaching5.0 points available
Ask in the demo

Inspect an AI-generated call insight and trace it to the conversation.

โœ“ Supported

Transcript-based script and silence analysis.

5.0 / 5.0 pointsEvidence โ†—

โ€œNot verifiedโ€ means the recorded evidence does not settle this specific check. It does not mean the feature is absent. Read the scoring method.

Follow the evidence

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