UK SOFTWARE PROFILE
AWeber
AWeber combines newsletters with tag-based subscriber journeys. Its visual workflow can route people by engagement or purchase-related tags, while reports identify responding subscribers. AI assists subject lines and brand-based newsletter drafts. Send allowances and list-level organisation deserve attention before migration.
One product. Different jobs.
Each score uses that category's criteria. Compare products within a category, rather than comparing scores across unrelated tasks.
Marketing automation โ
42โ94/100 documented fit48% evidence coverageCompare in this category โPricing & practicalities
Model your total cost โPublished starting point
Lite ยท per month at 500 subscribers ยท monthly billing
VAT basis not stated
Lite $15 monthly or $150 annually; Plus $30 monthly or $240 annually, at 500 subscribers. Send-volume limits can move billing to the next subscriber tier.
Check current price โConsider before choosing
- Tags are list-specific
- Send limits can trigger automatic tier upgrade
- Workflow experiments may require manual duplicated flows
- Advanced AI analytics unverified
Connected workflows
- Shopify
- WooCommerce
- PayPal
- WordPress
- Zapier
Confirm the integration's direction, permissions, plan and sync behaviour with the supplier.
Plans and feature boundaries
The feature score covers the product across documented plans. This table shows package differences; it does not mean every scored feature is included in the starting price.
| Plan | Published price | Documented inclusions | Limits and conditions |
|---|---|---|---|
| Lite Plan source โ | USD 15 monthly ยท Confirm billing unit in source |
| 500 subscribers; 5,000 sends/month. |
| Plus Plan source โ | USD 30 monthly ยท Confirm billing unit in source |
| 500 subscribers; 6,000 sends/month. |
BEHIND THE AI CLAIM
AI capabilities
Generates subject alternatives and brand-informed newsletter drafts.
Documented capabilities
- Subject suggestions
- Website-informed newsletter writing
- Editable drafts
Plans, limits & questions
- No verified account-grounded analysis
- Advanced generation options depend on plan
Feature-by-feature evidence
Email marketing โ 20 scored checks
| Capability & demo question | AWeber61โ96/100 documented fit |
|---|---|
Core workflowReusable email design7.0 points availableAsk in the demoBuild a branded newsletter and reuse a content block. | โ Supported Reusable email design. 7.0 / 7.0 pointsEvidence โ |
Core workflowDynamic behavioural segments7.0 points availableAsk in the demoBuild a group that clicked a named email within 30 days but has not purchased; show it updates. | โ Supported Dynamic saved searches. 7.0 / 7.0 pointsEvidence โ |
Core workflowTriggered welcome sequence7.0 points availableAsk in the demoSubscribe a test contact and start a timed welcome sequence. | โ Supported Signup-triggered welcome flow. 7.0 / 7.0 pointsEvidence โ |
Core workflowContact-level campaign results7.0 points availableAsk in the demoIdentify who clicked, bounced or unsubscribed, rather than only a campaign total. | โ Supported Contact-level campaign statistics. 7.0 / 7.0 pointsEvidence โ |
Core workflowUnsubscribe and suppression handling7.0 points availableAsk in the demoUnsubscribe a test contact and show they cannot receive the next marketing send. | โ Supported Suppression and blocked-domain controls. 7.0 / 7.0 pointsEvidence โ |
Workflow depthCustom sending-domain authentication4.0 points availableAsk in the demoShow how a customer-owned sending domain is authenticated. | โ Supported DKIM/DMARC checks before dispatch. 4.0 / 4.0 pointsEvidence โ |
Workflow depthA/B campaign tests4.0 points availableAsk in the demoCompare two subject lines with a defined winning measure. | โ Supported Broadcast split tests. 4.0 / 4.0 pointsEvidence โ |
Workflow depthConditional content blocks4.0 points availableAsk in the demoShow different offers within the same campaign based on a contact field. | ? Not verified Not verified. 0.0โ4.0 / 4.0 pointsEvidence โ |
Workflow depthClick and purchase branches4.0 points availableAsk in the demoWait two days and send different follow-ups to clickers and purchasers. | โ Supported Click/purchase-tag paths. 4.0 / 4.0 pointsEvidence โ |
Workflow depthTopic-level preferences4.0 points availableAsk in the demoLet a contact stop one topic while retaining another. | ? Not verified Not verified. 0.0โ4.0 / 4.0 pointsEvidence โ |
Workflow depthControlled imports4.0 points availableAsk in the demoImport an existing list with custom fields and identify duplicate records. | ? Not verified Not verified. 0.0โ4.0 / 4.0 pointsEvidence โ |
Workflow depthAPI access to reporting4.0 points availableAsk in the demoRetrieve campaign results or recipient events through an API. | ? Not verified Not verified. 0.0โ4.0 / 4.0 pointsEvidence โ |
Workflow depthOrder or product data in emails4.0 points availableAsk in the demoInsert a relevant product or order detail from a connected store. | โ Supported Connected commerce purchase context. 4.0 / 4.0 pointsEvidence โ |
Workflow depthRe-entry and exit rules4.0 points availableAsk in the demoStop a sequence after conversion and define if a contact may re-enter. | โ Limited Exit controls; re-entry unverified. 2.0 / 4.0 pointsEvidence โ |
Workflow depthSending permissions4.0 points availableAsk in the demoSeparate the person drafting a campaign from someone allowed to send it. | ? Not verified Not verified. 0.0โ4.0 / 4.0 pointsEvidence โ |
Workflow depthPreview and test-send workflow5.0 points availableAsk in the demoReview desktop and mobile rendering and send a test before publication. | ? Not verified Not verified. 0.0โ5.0 / 5.0 pointsEvidence โ |
Workflow depthPortable contacts and events5.0 points availableAsk in the demoExport a segment and its relevant engagement records in a usable format. | โ Limited Subscriber/message export; full events unverified. 2.5 / 5.0 pointsEvidence โ |
AIEditable AI campaign content5.0 points availableAsk in the demoGenerate a subject or email from a brief, then edit it before sending. | โ Supported Editable generated newsletter. 5.0 / 5.0 pointsEvidence โ |
AIBehaviour-based send-time optimisation5.0 points availableAsk in the demoShow how historic engagement changes an individual contact's send time. | ? Not verified Not verified. 0.0โ5.0 / 5.0 pointsEvidence โ |
AIAI audience or campaign analysis5.0 points availableAsk in the demoCreate an audience or explain campaign performance through a natural-language prompt. | ? Not verified Not verified. 0.0โ5.0 / 5.0 pointsEvidence โ |
โNot verifiedโ means the recorded evidence does not settle this specific check. It does not mean the feature is absent. Read the scoring method.
Marketing automation โ 20 scored checks
| Capability & demo question | AWeber42โ94/100 documented fit |
|---|---|
Core workflowEvent-triggered entry7.0 points availableAsk in the demoEnter a journey when a form, purchase or named event occurs. | โ Supported Signup, tag and store events. 7.0 / 7.0 pointsEvidence โ |
Core workflowConditional journey branches7.0 points availableAsk in the demoRoute contacts differently according to behaviour and profile data. | โ Supported Behaviour/tag branches. 7.0 / 7.0 pointsEvidence โ |
Core workflowTimed waits7.0 points availableAsk in the demoPause a journey for a defined period before the next action. | โ Supported Timezone-aware waits. 7.0 / 7.0 pointsEvidence โ |
Core workflowMultiple messaging channels7.0 points availableAsk in the demoSend email and another channel within one coordinated journey. | ? Not verified Not verified. 0.0โ7.0 / 7.0 pointsEvidence โ |
Core workflowJourney performance reporting7.0 points availableAsk in the demoSee how many contacts reached each step and where they stopped. | โ Supported In-builder send/open/click metrics. 7.0 / 7.0 pointsEvidence โ |
Workflow depthConversion exit rules4.0 points availableAsk in the demoRemove a contact from a sales reminder after purchase. | โ Limited Purchase-tag exits; precise configuration needs demo. 2.0 / 4.0 pointsEvidence โ |
Workflow depthRe-entry control4.0 points availableAsk in the demoSet whether and when a contact can repeat the same journey. | ? Not verified Not verified. 0.0โ4.0 / 4.0 pointsEvidence โ |
Workflow depthContinuously updated audiences4.0 points availableAsk in the demoChange a contact's eligibility when their behaviour changes. | โ Supported Dynamic segments. 4.0 / 4.0 pointsEvidence โ |
Workflow depthLead or engagement scoring4.0 points availableAsk in the demoIncrease and decrease a score based on different actions. | ? Not verified Not verified. 0.0โ4.0 / 4.0 pointsEvidence โ |
Workflow depthCRM handover4.0 points availableAsk in the demoAssign a qualified lead and preserve the triggering context. | ? Not verified Not verified. 0.0โ4.0 / 4.0 pointsEvidence โ |
Workflow depthExternal actions and webhooks4.0 points availableAsk in the demoTrigger an external system and show the event payload. | ? Not verified Not verified. 0.0โ4.0 / 4.0 pointsEvidence โ |
Workflow depthRandomised journey split4.0 points availableAsk in the demoTest two paths and compare the chosen outcome. | โ Limited Duplicate flows and route via tags/forms. 2.0 / 4.0 pointsEvidence โ |
Workflow depthControlled send windows4.0 points availableAsk in the demoHold messages outside selected days or time windows. | โ Supported Workflow timezone and waiting steps. 4.0 / 4.0 pointsEvidence โ |
Workflow depthChannel consent enforcement4.0 points availableAsk in the demoBlock one channel after permission changes while preserving allowed actions. | โ Limited Email suppression; other channels unverified. 2.0 / 4.0 pointsEvidence โ |
Workflow depthContact-frequency controls4.0 points availableAsk in the demoShow how overlapping journeys avoid excessive messages. | ? Not verified Not verified. 0.0โ4.0 / 4.0 pointsEvidence โ |
Workflow depthTest and execution history5.0 points availableAsk in the demoRun a test contact and inspect the sequence of steps taken. | ? Not verified Not verified. 0.0โ5.0 / 5.0 pointsEvidence โ |
Workflow depthJourney editing permissions5.0 points availableAsk in the demoRestrict who can alter or activate a live journey. | ? Not verified Not verified. 0.0โ5.0 / 5.0 pointsEvidence โ |
AIAI-assisted journey drafting5.0 points availableAsk in the demoDescribe a journey and inspect the generated steps before activation. | ? Not verified Content drafting; journey generation unverified. 0.0โ5.0 / 5.0 pointsEvidence โ |
AIPredictive timing or audience decisions5.0 points availableAsk in the demoDemonstrate a predictive recommendation based on engagement or purchase data. | ? Not verified Not verified. 0.0โ5.0 / 5.0 pointsEvidence โ |
AIAI-assisted performance analysis5.0 points availableAsk in the demoAsk which journey step needs attention and inspect the supporting data. | ? Not verified Not verified. 0.0โ5.0 / 5.0 pointsEvidence โ |
โNot verifiedโ means the recorded evidence does not settle this specific check. It does not mean the feature is absent. Read the scoring method.
Follow the evidence
- Pricing and plan limits โ
- How much does aweber cost โ
- Email automation โ
- Workflow automations โ
- How do i split test my workflows โ
- Setting a subject line โ
- How can i have aweber write my newsletter for me e โ
- Authenticate your email domain with dkim and dmarc โ
- Tags and segments โ
- Broadcast stats โ
- How do i export my subscribers โ
- Bulk actions โ
- How do i see which subscribers are engaged in my e โ